FML为啥这么没有创意，这么大的公司真丢脸。

NewLynnHse

真不知道他们的公关部门还有那些主管脑子里装的是什么。这么大的公司至于去整个包装跟人家小公司那么相像的产品吗？最后闹上媒体，然后自愿改包装，也够丢人的了。。。哈哈，笑死人

Fonterra-Lewis Rd Creamery stoush ends
http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11849483

https://www.facebook.com/nzherald.co.nz/posts/10154415251391302

https://www.facebook.com/lewisroadcreamery/posts/1329546823761492

The stoush between Fonterra and Lewis Road Creamery over labelling on Kapiti milk bottles has come to an end.

Fonterra today confirmed they are updating their Kapiti milk range with "distinctive new packaging" which is due to hit stores from June.

"Given this, Kapiti and Lewis Road Creamery are both pleased to have settled their packaging dispute," a Fonterra spokesman said.

Earlier today, Lewis Road Creamery posted a statement to their Facebook page indicating their pleasure.

"Hats off to the Fonterra team who will be rolling out distinctive, new packaging on their Kapiti milk range from June," the post read.

"This change has enabled us to resolve our packaging dispute with them. We are delighted to have sorted things out, and want to thank each and every one of you for your unwavering support."

The agreement between parties is confidential, Fonterra said, and neither company would make any further comment.

Lewis Road Creamery was taking action against Fonterra over branding issues, alleging the milk products bore similair labels.

Lewis Road Creamery co-founder Peter Cullinane raised concerns in December about packaging similarities between Lewis Road Creamery products and new Fonterra brand products "which is likely to confuse shoppers".

- NZ Herald

robertya

大公司的沙发

auckland.clark

容器能有什么差别？

NewLynnHse

auckland.clark 发表于 2017-5-3 21:09
容器能有什么差别？

容器没差别，但是印在上面的东西也很相像啊。你看图里有两个不同的牌子

salesonline

fonterra变相转移资产...................

119900

一个胖点，一个瘦点。。。

auckland.clark

NewLynnHse 发表于 2017-5-3 21:10
容器没差别，但是印在上面的东西也很相像啊。你看图里有两个不同的牌子 ...

亚洲人的眼睛长在前脸，欧洲人就不能长在前脸了？

楼主

auckland.clark 发表于 2017-5-3 21:19
亚洲人的眼睛长在前脸，欧洲人就不能长在前脸了？

问题是欧洲人可以选择把眼睛长后脑勺么？

DDD888

所以说新西兰迫切需要有才华的设计师啦:-)

LJCalvin

这公司的奶好么？不觉得。。。

wudidzwj

对了我还在南岛赫然发现了伊利牛奶的厂子了呢

DDD888

LJCalvin 发表于 2017-5-4 10:18
这公司的奶好么？不觉得。。。

难道这奶不好吗？

LJCalvin

wudidzwj 发表于 2017-5-4 10:19
对了我还在南岛赫然发现了伊利牛奶的厂子了呢

老早就在了。。。

LJCalvin

DDD888 发表于 2017-5-4 10:49
难道这奶不好吗？

你喜欢就买呗，，反正我不喜欢。。。。

261874939

从来没喝过这玩意。。我一般都是买打折快过期的牛奶。。。。还要一顿砍价 3刀两大瓶的

GG

喝不起的表示路过。。。。。

wudidzwj

LJCalvin 发表于 2017-5-4 10:51
老早就在了。。。

啊啊 在基督村好几年哪都没去过 还是上上礼拜回南岛公路旅行时发现的

LJCalvin

wudidzwj 发表于 2017-5-4 10:53
啊啊 在基督村好几年哪都没去过 还是上上礼拜回南岛公路旅行时发现的 ...

你心里别老想着小鲜肉小哥们。。多点出去鸟不拉屎的地儿玩玩就好了